Client // Siouxland Medical Education Foundation
Type of Project // Website
Client Objective // Develop a website that clearly explains the Family Medicine Center and Siouxland Medical Education Foundation and how they work with patients, as well as serving as a recruiting tool for potential residents. For this site, we broke it down into two phases. The second phase will be completed in Summer 2020.
Our Plan // Develop a strong web presence that reflects a high level of professionalism and outlines the values of the Family Medicine Center and Siouxland Medical Education Foundation. This will allow the organization to continue to grow the practice and serve even more patients in the community, as well as recruit high-level residents for the program.
Execution // To start the process of combining the organization’s two websites into one, the Family Medicine Center asked Pulse Marketing to assist in a website design to stay engaged with potential patients and serve as a residency recruitment tool.
Result // After 12 weeks of hard work, siouxlandresidency.org is officially launched! The new, custom site shows a modern, sleek design that shares different attributes of the community in which residents would call their home as well as all the information needed to know what a residency at SMEF would be like. It is now easy to navigate and includes optimized SEO targeted to attract new residents.